Word count checker for any web page, compared with your competitors
Check up to 20 URLs at once, or paste your own text. See main-content word count, reading time, headings, keyword density and SEO basics, then find the content gap with pages that already rank.
"dental implants dublin"Your page vs. the top 5 ranking pages
Bulk Web Page Word Count Checker
Check word count, reading time, headings, keyword density and SEO basics for up to 20 URLs at once — or paste your own text.
Import URLs from an XML sitemap
| URL | Words | Read time | H1 / H2 / H3 | Links (int / ext) | Images (no alt) | Details |
|---|
“Main content” excludes menus, headers, footers, sidebars and cookie banners. Click a row for keywords, headings and SEO checks.
Want content that actually ranks?
Our SEO team can audit your pages, close the content gap with your competitors and write copy that converts.
Why Word Count Matters for SEO
Word count isn’t a ranking factor on its own, but it is one of the clearest signals of how thoroughly a page covers its topic. Pages that fully answer a searcher’s question — with examples, steps and supporting detail — tend to earn more links, keep visitors on the page longer and rank for more related keywords. Pages that are too thin often struggle to rank at all.
The goal isn’t to hit an arbitrary number. It’s to match (and beat) the depth of the pages that already rank for your keyword. That’s why this tool lets you check your page and your competitors’ pages side by side.
What This Word Count Checker Measures
Main-content word count
Strips menus, headers, footers, sidebars and cookie banners so you see the words that actually make up the page — not the template around it.
Full-page word count
Every visible word on the page, useful for spotting template-heavy pages where boilerplate outweighs real content.
Reading & speaking time
Based on an average reading speed of 238 words per minute and speaking speed of 150 words per minute.
Headings structure
Counts H1, H2 and H3 tags and lists them, so you can spot missing or duplicate H1s and weak outlines.
Keyword density
Shows the most frequent words and two-word phrases, helping you check topical focus and avoid keyword stuffing.
On-page SEO checks
Title and meta description length, internal and external links, images without alt text and readability score.
How to Use the Tool for Competitor Content Analysis
- Search Google for the keyword you want your page to rank for.
- Copy the URLs of the top 3–10 organic results (skip ads and directories).
- Paste your page first, then the competitor URLs, into the tool.
- Tick “Treat the first URL as my page” and click Analyze Pages.
- Review the content gap, then open each competitor row to see which headings and phrases they cover that you don’t.
Recommended Word Counts by Page Type
| Page type | Typical range | What matters most |
|---|---|---|
| Homepage | 500 – 1,000 | Clear value proposition, services and trust signals |
| Service / landing page | 600 – 1,200 | Answering buyer questions and objections |
| Local / location page | 500 – 900 | Unique local detail, not copy-pasted text |
| Product page | 300 – 800 | Specs, benefits, FAQs and reviews |
| Blog post | 1,200 – 2,500 | Fully answering the search intent |
| Pillar page / ultimate guide | 2,500 – 5,000+ | Depth, structure and internal links |
These ranges are starting points. Always benchmark against the pages currently ranking for your target keyword.
Tips to Improve Thin Content
- Answer follow-up questions. Check Google’s “People also ask” box and add short answers to the ones your page misses.
- Add proof. Case studies, statistics, examples and screenshots add depth that readers and search engines value.
- Use a clear heading outline. One H1, descriptive H2s for each subtopic and H3s for detail.
- Cut filler. More words only help when they add information. Remove repetition before adding length.
- Link internally. Point to related services and articles so visitors (and Google) can go deeper.
Frequently Asked Questions
How do I use the tool to count words on a website?
Paste one or more page URLs into the box (one per line or separated by commas) and click “Analyze Pages”. The tool fetches each page, removes code, menus and footers, and shows the main-content word count alongside the full-page word count, reading time, headings, links and top keywords.
Can I check multiple URLs at once?
Yes. You can analyze up to 20 URLs in one run, or import an XML sitemap to load up to 50 pages from a site automatically. Results can be sorted by any column and exported to CSV.
What is the difference between “main content” and “full page” word count?
The full-page count includes everything visible on the page — navigation, sidebars, cookie banners and footers. The main-content count strips that boilerplate and counts only the body copy, which is the number that matters for SEO and content planning.
What types of websites does this tool work with?
It works with any publicly accessible HTML page, including WordPress, Shopify, Wix, Squarespace, Webflow and custom-built sites. Pages behind a login, blocked by a firewall, or that load all of their text with JavaScript after the page opens may return a lower count or an error.
Can I use this tool for social media links?
Usually not. Platforms such as Facebook, Instagram, LinkedIn and X require a login or block automated requests, so their posts can’t be fetched. Copy the post text and use the “Paste Text” tab instead.
Is there a word count limit for each URL?
There is no word limit. Each page can be up to 5 MB of HTML, which covers virtually every real web page. In “Paste Text” mode, everything is counted instantly in your browser and nothing is uploaded.
How can I compare my page with competitors?
Put your own page URL on the first line, then add the competitor pages that rank for your target keyword. Tick “Treat the first URL as my page” and the tool will show how many words you are above or below the competitor average.
How many words should a page have for SEO?
There is no magic number — Google ranks pages that answer the search intent best. As a guide, service pages often perform well at 600–1,200 words, blog posts at 1,200–2,500 words and in-depth guides at 2,500+ words. The best benchmark is the pages already ranking for your keyword, which is exactly what the competitor comparison shows.